Category: CifromRED

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Culture Intelligence from REDJuly 27, 2021

Popular Nigerian reality TV shows marketers can consider for a partnership every year

Nigeria is Africa’s hub of entertainment, and Nigerian television has churned out some incredible and delectable shows over the past ...

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Culture Intelligence from REDJuly 26, 2021

Popular shopping malls in Kano

Kano, northern Nigeria’s largest city is home to the highest number of malls in the region. The city also has ...

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Michael IsaacJuly 23, 2021

Still coping with pandemic? Marriott Inc wants to transform you through the ‘Power of Travel’

When the coronavirus hit the world in 2019 and ultimately led to a global pandemic and nationwide lockdown in many ...

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Culture Intelligence from REDJuly 22, 2021

7 popular markets in Lagos and what they sell

Lagos is a city that prides itself as a centre of commerce and the city has its buzzing markets to ...

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Culture Intelligence from REDJuly 21, 2021

Popular markets to shop for jewellery in Kano

Kano, northern Nigeria’s largest city is a hub of commerce and business. Besides Lagos, the city has some of the ...

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Culture Intelligence from REDJuly 20, 2021

Popular markets to shop for textiles in Port Harcourt

Rivers State capital, Port Harcourt is the fifth-largest city in Nigeria after Lagos, Kano, Ibadan and Benin City. The city ...

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Culture Intelligence from REDJuly 19, 2021

Ideal markets to shop for textiles in Aba

Aba is popularly known as Enyimba city, the city of Elephants. Located in Abia, the city is the commercial nerve ...

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Culture Intelligence from REDJuly 16, 2021

These are the biggest gadget markets to visit in Nigeria

Nigerians are avid users and consumers of technology and the gadgets they come with – from phones to tablets, laptops, ...

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Culture Intelligence from REDJuly 13, 2021

Where to get the cheapest outfits outlet in Lagos

Lagos is undoubtedly Nigeria’s home to EVERYTHING. What isn’t in Lagos? From being crowned Nigeria’s Silicon Valley, to being trendsetters ...

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Culture Intelligence from REDJuly 13, 2021

Where to get the cheapest outfits in Plateau

Plateau State is home to some of Nigeria’s most fascinating markets and antique shops. Many companies have begun to integrate ...

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Culture Intelligence from REDJuly 9, 2021

Earworms, catchy tunes and Airtel’s memorable 444 campaign

Throughout history, advertisers have used attractive melodies to entice customers. This basic technique has shown to be a failsafe plan ...

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Culture Intelligence from REDJuly 8, 2021

The best markets in Warri for your next clothing haul

Warri is considered the commercial capital of Delta State due to its oil refinery, markets, and cosmopolitan identity. Warri’s markets ...

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Culture Intelligence from REDJuly 7, 2021

Only 33% of Nigerians ‘pay close attention’ to billboard ads, study finds

According to a new study conducted by Culture Intelligence from RED, it was discovered that most Nigerians (81.8%) believe that ...

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Culture Intelligence from REDJuly 7, 2021

Experts proffer solutions to Nigeria’s dwindling health insurance coverage

A new study conducted by Culture Intelligence from RED indicates that a disproportionate number of Nigerians who own health insurance ...

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Culture Intelligence from REDJuly 7, 2021

72% of young Nigerians are interested in owning a house but highlight fund, fraud, and access to innovative products as challenges

A new study conducted by Culture Intelligence from RED reveals that with 72% of young Nigerians interested in owning a ...

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Culture Intelligence from REDJuly 7, 2021

Over 70% of Nigerians prefer offline shopping due to insecurity and logistics issues

According to a study conducted by Culture Intelligence from RED, 76% of Nigerian consumers prefer to shop offline, citing online ...

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Culture Intelligence from REDJuly 7, 2021

Big Brother Naija could provide MultiChoice with a much-needed shot in the arm

Despite the intense criticisms among many conservatives, especially religious and political leaders, Big Brother Naija remains popular among young Nigerians ...

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Culture Intelligence from REDJuly 7, 2021

Go-to shopping malls in Abuja for your brand’s next activation

Nigeria, known as the giant of Africa, boasts of a huge population and rapid-growing economy. The prospect of millions of ...

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Culture Intelligence from REDJuly 6, 2021

The best farmers’ markets in Ogun

Nigerians enjoy buying and selling. Wherever there is a Nigerian population, there is bound to be a demand. Ogun is ...

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Culture Intelligence from REDJuly 5, 2021

The most popular cinema malls in Nigeria

A mall is also a popular destination for vendors, shoppers, sight-seeing tourists, and marketers. The venues are used to host ...

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Culture Intelligence from REDJuly 2, 2021

Heineken’s #NeverWatchingAlone leverages on star power to drive brand engagement

Every avid football fan knows that the popular lager beer, Heineken, is the proud sponsor of the UEFA Champions League, ...

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Culture Intelligence from REDJuly 1, 2021

The go-to fresh food markets in Ilorin

Nigerians enjoy buying and selling. Wherever there is a Nigerian population, there is bound to be a demand. Ilorin is ...

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Culture Intelligence from REDJune 30, 2021

Where to get the freshest vegetables in Bauchi

Bauchi is a city in northeast Nigeria, the capital of Bauchi State, of the Bauchi Local Government Area within that ...

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Culture Intelligence from REDJune 29, 2021

Where to get the cheapest shirts, dresses and pants in Abuja

Where do you go to find the cheapest, most affordable second-hand clothes in the high-brow city of Abuja? There are ...

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Culture Intelligence from REDJune 28, 2021

A guide to the best vegetable markets in Nasarawa

Nasarawa State is one of the 36 States of Nigeria, located in the north-central geopolitical zone of the country. Several ...

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Culture Intelligence from REDJune 26, 2021

IndyCar’s ‘Defy Everything’ campaign delivers a ‘tyre’d commercial, but its aggressive digital strategies serve as its saving grace

Racecar driving is all about the adrenaline rush. Fast cars, incredible speed and fierce competition, are the things that characterise ...

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Culture Intelligence from REDJune 24, 2021

A guide to healthy food markets in Gombe

Compared to marketplaces in Nigerian states such as Lagos, many people believe that the prices of goods in Gombe markets ...

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Culture Intelligence from REDJune 23, 2021

The 7 most prominent markets in Ibadan for your clothing needs

Ibadan, Oyo State’s large capital, is home to a variety of prominent markets that attract thousands of buyers daily. Many ...

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Culture Intelligence from REDJune 22, 2021

The 7 best markets to visit in Gombe

Gombe State, with Gombe as its capital, is one of Nigeria’s 36 states. In October 1996, the Abacha military regime ...

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Culture Intelligence from REDJune 21, 2021

The most popular markets in Nasarawa

Trading is a lifestyle in Nigeria. Wherever Nigerians populate, anyone should expect interesting and wild negotiations and transactions – and ...

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